Branded gifts that will never stop working for your brand
Sometimes you need more exposure for your business aside from posting about it on social media. Daily opportunities are lost when you don't apply other efficient methods of marketing—like promotional items. There's great potential from using promotional gifts to up your marketing game.
Even though there are a myriad of branded gifts that you can use to advertise your company, you don't just want to grab a bunch of random products and start handing them out at a trade show. Choose products that make sense. Here are some branded gifts that will never stop working for your brand:
Tote Bags
Tote bags are considered a “favorite” for promotional items because they are both useful and cost-effective. You'll have enough space on them to put the relevant information about your business (logo and contact information) and they usually last for a long time. They're also good for pairing with other items because you can use them to hold additional products. Pack your totes with things like bottles, pens, and t-shirts to create thoughtful swag packages that your customers will appreciate.
T-shirts
One of the most common items to include in your selection of promotional items is a custom t-shirt. When you think about it, a t-shirt is basically mobile advertising. People are going to wear this piece of clothing with your company's name, logo, and contact information for others to see.
That's exposure (that you didn't even have to pay them for). This includes employees as well, especially if branded t-shirts are a mandatory part of the dress code for your place of work. New employees will also feel like part of the team. Visit LGP Apparel and create visual mockups of t-shirts with your logo.
USB Stick
Even with features like cloud storage, this is a product that won't be phased out anytime soon. Many people still utilize flash drives today which is why numerous companies still use them as promotional items.
They're small and easy to carry around, which means they're convenient for users. Don't be fooled by their size though—they're also quite durable and that's something you'll always want in a product.
Usability, convenience, and durability are all characteristics of good promotional items because you want things that people will find useful for a long time. Get creative with LGP Promo's wide collection of USB drives. There are various shapes and colors to choose from, so visit our website and request a quote.
Branded water bottles
Water bottles are another ‘favorite’ when it comes to promotional items because they are used in people's everyday lives. You can take them almost anywhere, so they're known to build exposure and spread awareness for people's brands. Water bottles are especially a hit if you choose to donate them to events like charity walks or marathons.
Pens
Even with technological features like texts, emails, and Microsoft Office, pens are still a staple in many people's lives. They are considered a favorite when it comes to promotional items because of their usability and cost-effectiveness.
Branded pens are also one of the more versatile options for promotional items because they're suitable for many different occasions. Here are some ideas for you to consider:
- Corporate swag packages for new employees
- Trade expos for your niche
- Job fairs
- Back-to-school charity events
Desk Lamps
Another great promotional item from the “office supplies” category is the desk lamp (believe it or not). They may not be as commonly used for swag packages like t-shirts or pens, but they're still a good option for promotional items nonetheless.
For example, this executive desk lamp from LGP Promo is a premium gift that you can consider. If you're planning on having an office party at the end of the year, it's a great addition to your corporate gift packages. They're also a “high-tier" option that you can offer as an incentive to gain more leads or reward special customers.
Mugs
I don't think I've ever met a person who doesn't appreciate a free mug. They're fun to customize because they usually have enough space to show off your logo and promotional message.
Mugs are also one of those ‘everyday items, so customers are likely to remember your brand if they're drinking their morning coffee out of it every day.
The Global Ads Impressions Survey from ASI says that 78% of consumers own drinkware, so you should consider adding mugs to your ‘promo merch arsenal’. You can use them to create customized gift packages for corporate events or gift them to your clients for customer appreciation.
Wrist Bands
Wristbands are an inexpensive way to spread a message, and they are typically employed by institutions such as health organizations in their fight against illnesses. Your company may not fall under the same umbrella as those institutions, but you can still consider using wristbands as promotional items.
After all, they're an inexpensive, simple accessory that people like to wear. And if you're supporting a cause that your company is passionate about, they can spread the message.
Wireless Earbuds
Wireless earbuds are one of those devices that are known for the convenience they bring to people's lives. They allow you to listen to your favorite songs, podcasts, and radio shows seamlessly.
Earbuds are one of those ‘high-tier’, exclusive items that you can consider adding to your swag packages. You can reward your senior employees or high-profile clients with premium items like these. The earbuds on LGP Promo are customizable, so you can create virtual samples with your logo.
When considering options for your promo packages, think about items that people are able to use every day— items that can last a very long time. You're looking for products that will continue to work for your brand even when you're asleep. Promotional items are more likely to keep your brand’s name at the top of someone's thoughts as opposed to an ad on digital platforms.
All the items mentioned in this article can be found on LGP Hub's website. Have a look at our wide selection of swag items and start building your packages.
